The Groovy Guidelines For Perfectly Running a Corporate Seminar

By | October 12, 2016

Odds are you’ve already invested a lot of time in promoting your event. The question is have you managed to get your message across? What is it about your event that will make everybody glad they attended?

The fact is, it doesn’t matter whether your event is a corporate seminar or a training seminar or anything else. It all boils down to ‘were you able to make ‘your’ seminar stand out from all the rest?

Regardless of what the topic of your seminar happens to be, if you followed the guidelines laid out in our ‘Corporate Seminar Checklist’, you’re going to put on a great event. Your guests are guaranteed to want to stay to the end and get every last detail of what you’re all about. It also means you’ll be ‘wining and dining’ them.

Venue Shopping

Your venue should reflect your event. For example, if your event is about sustainable farming, it would seem a bit awkward to hold it in a high-rise building. You’d want something more rural and rustic that matches the theme of your event.

Audio

What kind of acoustics will work the best for your event? Do you have the kind of system that will produce the sound you need? Odds are you’ll be speaking to a large audience and voice amplification is a necessity. There are a lot of options in this area of production so the research and comparison can be time consuming. You should assign your audio setup to someone with experience.

Seating

You want your audience to be as comfortable as possible, especially if you plan to speak for a lengthy amount of time. Sadly, most of today’s ergonomically correct chairs are not all that comfortable, in spite of the claims that they are. It’s not that hard to find good comfortable chairs that give great back support. They also don’t have to cost you an arm and a leg (pardon the pun).

Lighting

This is a very important issue for any event. Will you be standing for long periods of time underneath fluorescent lights or will it be a combination of natural and florescent? It could even be all natural depending on the event, the location, and time of day.

Getting the right lighting is something that is good to get some expert advice on, like from a photographer or someone experienced in stage lighting. If you plan to speak for a lengthy amount of time make sure everyone gets a frequent break. Standing up and going to the smoking area or having a bathroom break, gets people’s blood pumping again and refreshes them for the next round of talks.

Handouts

Are you going to have handouts? If yes, then you want them to be attractive. That means using a quality printer to help capture the mood and theme of your event. There are many high quality printing companies online. If you have seen some printing on brochures or pamphlets from companies near you, it might pay off to call and ask for a recommendation.

Pricing

Naturally you will want to get the best of all the above. However, one of the most important factors is always the pricing. Only hire the vendors who offer the best quality for the right price. The more you hold the pricing down the better price you can give to your attendees.

Event Value

It could be that you are not the featured speaker and that you’ve hired someone well-known and well-versed on the topic. Hiring someone who already has a following and a good reputation adds a lot of value to your event. Because of their reputation and followers you may be able to anticipate a very high number of attendees. This is worth considering if the price is right.

Catering

Think about hiring a corporate catering company. At lengthy events having a break for delicious finger foods and something cool to wash it down with can make it seem like a worthwhile trip. This is an excellent way to keep both energy levels and morale levels up. It carries with it a very enticing social aspect, a chance for people to meet and make new friends.

Merge Your Event

If the event you envision is a bit more than you can handle alone, why not invite another small business with similar interests to share the event with you? This could make your event all the more interesting to even more people. A lot of industries today share very similar target markets.

Scheduling

When you are doing the scheduling it’s very important to know what else is going on around your general venue area. The last thing you need is to have a conflict with some other industry-related events. Make sure your date is free and clear and begin marketing it immediately.

Taking Care of Your Crew

You want to make very sure that your crew is well fed and enthusiastic throughout the event. They can help with building up the energy level. Be sure to have enough crew members to see to everyone’s needs in good time, right when they need it. Have enough crew that they can also take breaks, even if they are rotated breaks.

Taking Care of Your Crew

You want to make very sure that your crew is well fed and enthusiastic throughout the event. They can help with building up the energy level. Be sure to have enough crew members to see to everyone’s needs in good time, right when they need it. Have enough crew that they can also take breaks, even if they are rotated breaks.

Conclusion:

This is a very good checklist for anyone who is planning a seminar or other event. Now that you have a guide and a direction all that’s left is to roll up your sleeves and get to work!